# OpenAI x ModRetro Chromatic Announcement Teaser by OpenAI

Retro gaming-inspired teaser trailer announcing a collaborative handheld release between OpenAI and ModRetro Chromatic.

- Company: OpenAI
- Duration: 0:16
- Type: Product launch
- Objective: Generate anticipation
- Industry: Hardware
- Audience: Developer
- Medium: 2D animation, 3D, Typography, Mixed media
- Style: Playful, Bold, Technical
- Techniques: Kinetic type, Rapid cutting, Compositing
- Structure: Hook → reveal
- Pace: Fast
- Audio: Music-led
- Format: Landscape

## Observations

- Uses pixelated 8-bit aesthetic and CRT scanlines.
- Features community social media posts requesting dev mode and Codex integration.
- Showcases OpenAI-branded packaging for the ModRetro Chromatic handheld.
- Concludes with an availability date and co-branded logo sequence.

## Moments

### 0:00–0:05 · Community Feedback Hook

Starts on a pixel art start screen before cycling through community tweets about game development and OpenAI Codex.

Tags: social proof, kinetic type, retro

Link: https://motionreference.com/reference/111f1987-aa01-44ac-bc85-01245a6b613a?t=0 · Moment id: `111f1987-aa01-44ac-bc85-01245a6b613a-m0`

### 0:05–0:08 · Loading Sequence

Glitch text displays 'NOTED.' followed by an 8-bit progress bar filling up.

Tags: transition, pixel art, loading bar

Link: https://motionreference.com/reference/111f1987-aa01-44ac-bc85-01245a6b613a?t=5 · Moment id: `111f1987-aa01-44ac-bc85-01245a6b613a-m1`

### 0:08–0:10 · Hardware Packaging Reveal

Reveals the co-branded OpenAI packaging for the handheld gaming system.

Tags: product reveal, hardware, packaging

Link: https://motionreference.com/reference/111f1987-aa01-44ac-bc85-01245a6b613a?t=8 · Moment id: `111f1987-aa01-44ac-bc85-01245a6b613a-m2`

### 0:10–0:16 · Release Date and Lockup

Displays the drop date 'November 9' and concludes with the OpenAI and ModRetro Chromatic logos.

Tags: release date, logo reveal, call to action

Link: https://motionreference.com/reference/111f1987-aa01-44ac-bc85-01245a6b613a?t=10 · Moment id: `111f1987-aa01-44ac-bc85-01245a6b613a-m3`

## Links

- Motion Reference page: https://motionreference.com/reference/111f1987-aa01-44ac-bc85-01245a6b613a
- Watch: https://attachments.are.na/52527574/15e9744e4f7bcc61d0ebd3811c617fb5.mp4?1794205843
- Original: https://x.com/OpenAIDevs/status/2119521359185478140/video/1
- Video id: `111f1987-aa01-44ac-bc85-01245a6b613a` (use with the MCP tools get_reference, get_breakdown and get_related_references)

Cite the Motion Reference page and credit OpenAI when you use this.