# Introducing Doodles AI by Doodles

An energetic launch teaser introducing Doodles AI ('artistic intelligence'), showcasing real-world photos and concepts instantly transforming into signature Doodles illustrations and colorful worlds.

- Company: Doodles
- Duration: 0:19
- Type: Product launch
- Objective: Announce
- Industry: Creative tools
- Audience: Creator
- Medium: 2D animation, 3D, Illustration, Live action, Mixed media, Typography
- Style: Bold, Playful
- Techniques: Compositing, Kinetic type, Match cuts, Morph, Rapid cutting
- Structure: Transformation
- Pace: Fast
- Audio: Music-led
- Format: Landscape

## Observations

- Plays on the AI acronym by defining it as 'artistic intelligence'
- Blurs live-action photos into signature pastel-colored Doodles character artwork
- Concludes with tactile 3D rendered icons surrounding the central logo mark

## Moments

### 0:00–0:02 · Introducing Doodles AI

Iridescent glowing typography introduces the Doodles AI logo on a black background.

Tags: title, logo, glow

Link: https://motionreference.com/reference/2ae6fae6-7b18-406f-853a-62e29f939472?t=0 · Moment id: `2ae6fae6-7b18-406f-853a-62e29f939472-m0`

### 0:02–0:05 · Artistic Intelligence

A trio's smartphone selfie smoothly morphs through a chromatic blur into a stylized Doodles illustration followed by 'artistic intelligence' text.

Tags: transformation, live action, illustration

Link: https://motionreference.com/reference/2ae6fae6-7b18-406f-853a-62e29f939472?t=2 · Moment id: `2ae6fae6-7b18-406f-853a-62e29f939472-m1`

### 0:05–0:09 · Instant Character Transformations

A rapid montage showcases varied illustrated character avatars across colorful background tiles under the label 'instant.'

Tags: montage, avatars, characters

Link: https://motionreference.com/reference/2ae6fae6-7b18-406f-853a-62e29f939472?t=5 · Moment id: `2ae6fae6-7b18-406f-853a-62e29f939472-m2`

### 0:09–0:13 · A Universe Without Limits

Expansive fantasy Doodles environments, including floating islands and rainbow gates, accompany the phrase 'a universe without limits'.

Tags: environment, worldbuilding, landscape

Link: https://motionreference.com/reference/2ae6fae6-7b18-406f-853a-62e29f939472?t=9 · Moment id: `2ae6fae6-7b18-406f-853a-62e29f939472-m3`

### 0:13–0:18 · Call to Create and 3D Payoff

Rapid text flashes leading to a computer cursor clicking 'Doodles AI', resolving into a whimsical 3D animated toy-like icon array.

Tags: 3D, call to action, outro

Link: https://motionreference.com/reference/2ae6fae6-7b18-406f-853a-62e29f939472?t=13 · Moment id: `2ae6fae6-7b18-406f-853a-62e29f939472-m4`

## Links

- Motion Reference page: https://motionreference.com/reference/2ae6fae6-7b18-406f-853a-62e29f939472
- Watch: https://attachments.are.na/51388302/1dc466e018670cf9f58b12415990f1a1.mp4?1791968340
- Original: https://x.com/doodles/status/2033954053349146792/video/1
- Video id: `2ae6fae6-7b18-406f-853a-62e29f939472` (use with the MCP tools get_reference, get_breakdown and get_related_references)

Cite the Motion Reference page and credit Doodles when you use this.