# Introducing Krea Bots by Krea

Product launch teaser introducing Krea Bots as an AI-powered creative crew assisting with motion graphics, AI films, branding, and ads.

- Company: Krea
- Year: 2024
- Duration: 0:31
- Type: Product launch
- Objective: Announce
- Industry: Creative tools
- Audience: Creator
- Medium: 3D, Typography, Mixed media
- Style: Minimal, Playful, Clean
- Techniques: 3D camera, Kinetic type, UI choreography
- Structure: Hook → reveal
- Pace: Moderate
- Audio: Music-led
- Format: Landscape

## Observations

- Clean white environment featuring small expressive 3D orb bots.
- Chat bubbles paired with generative output cards display capabilities.
- Showcases workflow across motion graphics, video, brand design, and advertising.

## Moments

### 0:00–0:05 · Introduction

Title card reveals Krea Bots alongside a spherical bot character.

Tags: intro, typography, 3D

Link: https://motionreference.com/reference/abc938b7-5a71-4873-a47e-4b2ca85394b0?t=0 · Moment id: `abc938b7-5a71-4873-a47e-4b2ca85394b0-m0`

### 0:05–0:12 · Motion Graphics

Bot generates motion design and receives user feedback via chat.

Tags: motion graphics, chat, features

Link: https://motionreference.com/reference/abc938b7-5a71-4873-a47e-4b2ca85394b0?t=5 · Moment id: `abc938b7-5a71-4873-a47e-4b2ca85394b0-m1`

### 0:12–0:16 · AI Films

Demonstration of video iteration from skydiving to action movie sequences.

Tags: AI films, video generation

Link: https://motionreference.com/reference/abc938b7-5a71-4873-a47e-4b2ca85394b0?t=12 · Moment id: `abc938b7-5a71-4873-a47e-4b2ca85394b0-m2`

### 0:16–0:20 · Branding

Prompting for new logo concepts and brand guide elements.

Tags: branding, design

Link: https://motionreference.com/reference/abc938b7-5a71-4873-a47e-4b2ca85394b0?t=16 · Moment id: `abc938b7-5a71-4873-a47e-4b2ca85394b0-m3`

### 0:20–0:24 · Meta Ads & Performance

Testing UGC creatives to optimize click-through rate metrics.

Tags: marketing, social ads

Link: https://motionreference.com/reference/abc938b7-5a71-4873-a47e-4b2ca85394b0?t=20 · Moment id: `abc938b7-5a71-4873-a47e-4b2ca85394b0-m4`

### 0:24–0:31 · Creative Crew Outro

Zoom out displaying the collective bots with closing tagline and logo mark.

Tags: outro, tagline, branding

Link: https://motionreference.com/reference/abc938b7-5a71-4873-a47e-4b2ca85394b0?t=24 · Moment id: `abc938b7-5a71-4873-a47e-4b2ca85394b0-m5`

## Links

- Motion Reference page: https://motionreference.com/reference/abc938b7-5a71-4873-a47e-4b2ca85394b0
- Watch: https://attachments.are.na/52745491/40706698fb08a547a84400b20fb4db71.mp4?1794554362
- Original: https://x.com/krea_ai/status/2120917039435198863/video/1
- Video id: `abc938b7-5a71-4873-a47e-4b2ca85394b0` (use with the MCP tools get_reference, get_breakdown and get_related_references)

Cite the Motion Reference page and credit Krea when you use this.